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Archive for the 'Adwords Tips' Category

Who Are You Competing Against?

Posted by Sammy on December 8th, 2006

Competitors are great. And learning from competitors is even better. But what about the competitors you can’t see?
If you are advertising on Adwords in more than one country, then it may be beneficial for you to view who your competitors are in those countries so you know exactly what you are dealing with.
For example, If […]

Are You Affected By The Google Slap?

Posted by Sammy on November 17th, 2006

Google released another landing page update earlier this month which seems to be hitting Arbitragers (Adsense sites, affiliate landing pages, etc) the hardest. If you’re sending adwords traffic to landing pages with a “low quality score” then it is very likely that you’ll be affected by the recent update.
What happens when you’ve been Google slapped?
Most, […]

Using Google Trends To Sell Your Products

Posted by Sammy on October 26th, 2006

If you’re selling products using adwords, you may want to think about the geo-tagetting part of your campaign. Choosing which countries you want to advertise your products to is very important.
In most cases, do not just select “all countries worldwide”. You don’t want to advertise a product to Malaysia that is not available to them….or […]

Yahoo Search Marketing Tips

Posted by Sammy on October 19th, 2006

I use Yahoo Search Marketing often alongside Adwords and, generally, the traffic I get from Yahoo is usually more responsive (they click ads, buy products, etc)
Yahoo Search Marketing is a pay per click traffic source like Adwords but their interface is a little less organised. The minimum bids on Yahoo are $0.10 and ad listing […]

Google Adwords Guide

Posted by Sammy on September 29th, 2006

I can’t remember how I came across this guide, but I just read it and it’s pretty good. It’s an adwords guide by Google about making the most out of your adwords account. It’s very well written and presentation is excellent - something to model ebooks on:
View the Guide

How To Learn From Competitors

Posted by Sammy on September 6th, 2006